The success of a company is not only measured by sterling financial results in the short term. A truly successful company has a clear-cut mission that any of its employees can understand and apply in his work. Here we will try to make a distinction and explain what exactly each of these words means and how to apply the principles they stand for in our day-to-day work.

MISSION
We managed to express the mission of LEV INS in just one sentence: WE DO NOT JUST SELL INSURANCE POLICIES, WE TAKE CONTROL OF THE SITUATION.
The most important thing here is to meet the needs of the customer or to improve training so that the needs of the customers will be met faster and better in the future. This is known as the Active Customer Dialogue Approach and is the founding principle of any successful organization, and is what Active Security really means.
VISION

Having established a clear mission, we now need the vision to determine where we are going. The vision is the idea each of us needs to have as to what may and must come out of executing our mission.

What is our vision?
The Active Security Philosophy of LEV INS AD is built on the belief that Active Insurance is an innovative and adequate form of insurance fit for the insurance market of today.
In addition to the two traditional attributes of insurance that everybody recognizes: (i) Compensating and indemnifying customers; and (ii) protecting people’s lives and their ability to work; LEV INS now offers something else: (iii) active insurance as a promising realization of the preventive function of insurance, and that is precisely what makes the company the attractive and innovative player that everyone on the Bulgarian insurance market knows and recognizes as industry leader.:

What is Active Security?
1. Active attitude towards work and towards the customer (active partnership);
2. Preventing risks and minimizing their impact: Prevention helps protect property and minimize society’s losses by random events.
3. Practical measures, instructions and guidelines including training and helping the customer.
Despite the fact that the term Active Security has been a major idea in the Company’s philosophy for several years now, it seems as though the essence of that idea is still not being clearly recognized. With this in mind, although this would constitute a formal deviation from the structure of this document, I would like very briefly to present to you the essence of this concept and its impact on our business. This idea was not parachuted or grafted onto us, it is instead the result of a conscious effort to evaluate a life experience. This concept is inherent to our work and has proven its benefit and applicability over time whilst, of course, constantly evolving and improving.
Many times risk prevention is seen as some set of mandatory measures formally read to the customer just because it is a legal requirement for actually placing insurance. To us, this kind of thinking is just a fragmented conception of the idea of Active Insurance that does not even begin to exhaust the possibilities and opportunities that a proactive approach would create.